Tag Archives: customer relationship management

Running lean as an agent: 6 ways to do more with less in 2026

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Running a leaner real estate business isn’t about cutting corners, but rather, reducing friction, Kevelyn Guzman writes. Here are six ways to streamline in 2026. Continue reading →

The ULTIMATE real estate agent business plan for 2026

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Your 2026 roadmap is ready, so it’s time to implement it and grow your real estate business in the new year, Darryl Davis writes. Continue reading →

How 1 agent built a referral flywheel that drives over 50% of her business

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If your business feels like it is constantly dependent on chasing new leads, this relationship builder from Tayley Hunt and Jimmy Burgess is the shift that could change everything. Continue reading →

Meet Areia, real estate’s ‘synthetic human,’ always-there agent avatar

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An acronym for Autonomous Real Estate Intelligence Assistant, Areia assumes the look of a blond woman as it helps buyers peruse the market and sellers understand pricing strategy. Continue reading →

How to convert renters into buyers in 2026

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Many agents are scrambling to finish 2025 strong, but this simple educational campaign takes little time to prepare and yields year-long referrals, writes broker America Foy. Continue reading →

Dunbar’s Number explains why average agents stay average

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Anthropologist Robin Dunbar introduced the idea that humans can maintain stable, meaningful social relationships with only about 150 people. Here’s why that’s not enough to sustain a real estate business today. Continue reading →

Here’s the real secret to increasing your lead conversion rates

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If you want better lead conversion rates in your real estate business, stop chasing volume, and start delivering real relevance, Josh Ries writes. Continue reading →

Break it to make it: How one Hudson Valley brokerage recalibrated its tech for growth

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Curasi Realty spent the past year recalibrating its tech, choosing tools that simplify marketing, strengthen reporting and support agent growth. Continue reading →

5 lead-generation metrics you must review before 2026 begins

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These five metrics give you a custom dashboard to plan smarter, grow faster and stop guessing, Josh Ries writes. Head into 2026 with a plan based on data, not hope. Continue reading →

The IDX lie agents still believe: 5 common misconceptions about real estate websites

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If you’re stuck wondering why your real estate website hasn’t changed your business, Josh Ries writes, take a hard look at how you’re using it. Continue reading →