RateMyAgent, Realtor.com forge review publishing partnership

Realtors who use the review facilitation solution RateMyAgent can now send their customers’ feedback to the trade group’s home search portal Realtor.com. Continue reading

Luxury Presence rolls out top-down marketing packages for brokerages

After releasing an interconnected series of lead-generation services, Luxury Presence’s latest offering is a wide-ranging package of top-down marketing solutions for brokerages and agents. Continue reading

Zillow’s ShowingTime+ releases Listing Media Services in 4 markets

ShowingTime+’s Listing Media Services empowers agents to find and schedule local real estate photographers, as well as select from a series of related digital media packages to enhance the listing’s appeal. Continue reading

Reach out and touch base with a 2023 email marketing plan

Cold. Warm. Dormant. Hot. Whatever state your 2023 leads are in, rest assured that sending them relevant, segmented email should be on the top of your resolution list come January 1. Continue reading

TikToker Giselle Ugarte launches the ‘rise of the real estate influencer’

The Talent Brokerage’s virtual support programs and coaching will help members learn how to move away from offering canned, unoriginal marketing content. Continue reading

Zillow acquires VRX Media in big bid to bolster ShowingTime+

Zillow said VRX’s aerial drone photography, virtual staging, 3D tours and high-definition photography will enhance ShowingTime+, its home showing scheduling platform. Continue reading

User-driven updates keep presentation platform HighNote easy and innovative: Tech Review Update

A number of updates have been put in place since HighNote rolled out its initial product more than 18 months ago. While its core competency remains in place, the company has added functionality for organization, information gathering and presentation e… Continue reading

Proptechs iGuide, HouseLens enter into software collaboration

Digital marketing and a compelling online presence will be more important than ever, especially on mobile devices, according to a new National Association of Realtors’ report. Continue reading

Rent.com develops program to help clients trend on TikTok

Rent describes the solution as turnkey, fully managed and a way to convert existing marketing content on the Rent network into dynamic, digital branding messages. Continue reading

Don’t wing it! Craft a video marketing strategy that gets results

How can you as a real estate professional use video to market and grow your brand? The answer is with a well-crafted video strategy. Continue reading