Tag Archives: instagram

Learning to lead: 5 practices that help moms thrive in real estate

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Working women often pay a “motherhood penalty” in their careers, writes CEO and contributor Dezireh Eyn, but with a shift in perspective, women can win instead. Continue reading →

How to audit your brand like a marketing pro

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Alyssa Stalker offers a simple step-by-step process to help agents evaluate their brand, find what’s out of sync and realign their message with who they are now. Continue reading →

Your AI twin hates you

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Meet the EpiqueAI Twin, a virtual counterpart that handles everything from contracts to content while real agents focus on clients. With most of this tech already in play, the real estate future we imagined is closer than you think. Continue reading →

The one tool this marketer would never give up (and why it matters)

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Agents might be tired of trends and algorithm shifts, but Instagram still sets the standard for connection, credibility and visibility. Alyssa Stalker explains why it remains the foundation of modern real estate marketing. Continue reading →

Are your social media views down? It might be a good thing

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Declining social media views aren’t necessarily a problem, Josh Ries writes. They’re a sign of algorithm evolution, which is a big win for real estate agents. Continue reading →

How agents like Ryan Serhant build businesses on social media

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Social media is as important today as it ever has been for real estate agents. In recent months, Inman spoke with agents succeeding on multiple platforms. Now all their tips are gathered in one place, with a few more from SERHANT. CEO Ryan Serhant. Continue reading →

Turn 1 short video into 3 posts: How to scale your content with AI

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Instead of trying to do everything yourself, Josh Ries writes, leverage the power of AI to help repurpose and rethink your content marketing. Continue reading →

This real estate agent faked it ’til she made it. Social media paved the way

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When Marie Lee started out as an agent in Nashville, she had a small sphere and not much to build a business on. But she used social media to show that she was an active agent — even if she had to fudge the details a bit. Continue reading →

The buyer intake plan for every real estate agent: Step 1

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In the first step of her eight-step system, Cassie Walker Johnson shares strategies for asking better questions and getting better results. Continue reading →