Why should I talk about personal stuff on Instagram?

This week, Sue “Pinky” Benson explains why you should be posting about personal stuff on Instagram and how it benefits your audience, and ultimately, your business. Continue reading

Seal the deal with Instagram leads to generate 10% more business

Instagram expert Michelle Berman-Mikel teaches you to actively prospect and convert your Instagram connections into buyers and sellers who only want to work with you. Continue reading

Start your next IG conversation to generate 10% more business

According to Instagram marketing expert Michelle Berman-Mikel, saying the right thing, then moving the conversation into the real world, can allow you to create a social media strategy that converts. Continue reading

What’s the difference between an Instagram Story and a Reel?

This week, Sue “Pinky” Benson explains the difference between Instagram’s Reels and Stories features. Hint: They’re nothing alike. Continue reading

Perfectionism is stopping your social media success: Katie Lance

In her latest Inman Connect session, Get Social Smart Academy CEO Katie Lance explains the power of thoughtful planning, daily engagement and authenticity when creating a valuable social media strategy. Continue reading

Actually Agents teams up with BAM, formerly Broke Agent Media

After years of mutual admiration and some friendly competition, two of the biggest real estate humor brands have decided to join forces at BAM. Continue reading

How to keep social media from becoming all-consuming

Feel like you have to be everywhere all the time? Studies show too much social media is bad for you. Here’s how indie broker Pam Blair keeps a healthy relationship with her feed. Continue reading

Compass adds new AI marketing tool to its tech platform

The new tool comes during a year of heightened interest in artificial intelligence. It’ll help agents write listing descriptions, craft social media posts and more. Continue reading