Tag Archives: LinkedIn

Trending: Ownership shifts, joyful strategy and smarter reach

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From TikTok uncertainty to Snapchat’s joy-driven ad strategy, Jessi Healey unpacks how platforms are reshaping visibility, engagement and emotional connection. Continue reading →

The proptech startup media guide: Strategically leverage paid media

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Marci James’ Proptech Marketing Guide series concludes with strategies for building a more resilient marketing engine that can weather market fluctuations and competitive pressures. Continue reading →

Trending: Mixed signals, faster Reels and evolving replies

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From reposts and Reel replies to shifting platform priorities, Jessi Healey breaks down how social media is evolving—and what it means for visibility, strategy and control. Continue reading →

Trending: Community Chats, TikTok photos and LinkedIn video

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Instagram tests Community Chats, TikTok refines photo posts and LinkedIn adds native video. Digital marketing expert Jessi Healey breaks down what it means for real estate agents and brands. Continue reading →

Trending: LinkedIn levels up, TikTok tumbles and truth gets tricky

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From LinkedIn’s new metrics to Duolingo’s viral creativity, Jessi Healey breaks down the latest trends shaping online engagement. Continue reading →

Trending: Ditch calls, follow fair housing, explore LinkedIn video

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Consumers prefer digital interactions over phone calls, fair housing laws remain critical despite policy shifts and LinkedIn’s video expansion is changing how professionals connect online. Jessi Healey breaks down what real estate agents need to know. Continue reading →

NextHome CEO James Dwiggins takes on Clear Cooperation critics

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In a LinkedIn post Tuesday, Dwiggins claimed brokerage leaders fighting to repeal the pocket listing rule are concealing an agenda to hoard listings, recruit agents and generate internal leads. Continue reading →

The ‘Chick-fil-A on Sunday’ ChatGPT listing presentation plan

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Follow this step-by-step blueprint from Jimmy Burgess, and your listing appointments will be like Chick-fil-A on a Sunday — closed. Continue reading →

Mystery solved: The Silicon Valley entity behind Flannery Associates

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Over the past six years, a mysterious entity known only as Flannery Associates quietly scooped up nearly $900 million in farmland outside the Bay Area. Now investors behind the plan have been revealed. Continue reading →

5 AI-driven social media strategies real estate agents are missing

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There are only a few generational technologies that come along with the potential to revolutionize the efficiencies in our businesses. ChatGPT is one of these. Continue reading →