The no-budget phone strategy that attracts serious buyers instantly

Broker and attorney Greg Hague says agents can tap into motivated buyers already in motion before they spend a dollar on marketing. Continue reading

Watchdog: Agents earn too little. Consumers pay too much

In an Inman op-ed, Stephen Brobeck, senior fellow at the Consumer Policy Center, responds to Cara Ameer’s recent critique of the CPC’s report on post-settlement changes impacting homebuyers. Continue reading

70% of digital transformations fail. The other 30% will redefine us

Mergers and acquisitions are big business in real estate, and technology plays a critical role, writes contributor Lauren Henss. The real game changer? Whether the organization can handle the merger swiftly. Continue reading

Fannie Mae and Freddie Mac are quietly stockpiling mortgages

Monthly purchases of $13 billion in mortgages and MBS may be taking pressure off mortgage rates — and setting the stage for a more attractive public offering. Continue reading

Many agents contemplate leaving NAR if their MLS lifts policy: Intel

While most would stay, the share of real estate agents who say they would toss their Realtor membership if allowed is not small. Here’s how some brokerages are planning to respond, and what arguments agents might find convincing, according to Intel’s l… Continue reading

How to get compensated when buyers ghost you: The Download

From agent commissions to a brokerage compensation dispute, find out how real estate pros are making bank and protecting their pay. Continue reading

When seeing is no longer believing, referrals matter more than ever

New AI technology is becoming so sophisticated, writes contributor Molly McKinley, that consumers may not recognize what’s real or fake. This is a red flag for agents. Continue reading

Rate cuts, podcasts, buyer’s agents: Inman’s Top 5

Looking for a quick catch-up on the buzziest stories of the week? Here’s Inman Top 5, the most essential stories, according to Inman readers. Continue reading

The transparency crisis no one wants to talk about

Referral fees are just the starting point for a larger conversation real estate professionals need to have about transparency, Cara Ameer writes. Continue reading

Better Homes and Gardens: Homebuyers ‘won’t settle for less’

Homebuyers are seeking earth-toned hues, indoor-outdoor spaces, large windows and lush landscaping in 2026, according to Better Homes and Gardens Real Estate’s latest trends report. Continue reading