Compass partners with Rocket-Redfin to display coming-soon listings

Compass Coming Soon listings will receive priority display on Redfin.com, with buyer inquiries sent to Compass listing agents, according to details of the new partnership. Continue reading

Can Zillow’s NotebookLM tool stand out amid AI saturation?

Inman’s tech writer Nick Pipitone put Zillow’s new Google NotebookLM integration to the test to answer the questions “Who’s it for?” and “What does it mean for your business?” Continue reading

How agents can help their clients become homeowners in 2026

With affordability continuing to challenge first-time buyers, agents can stand out by helping clients think creatively about what’s possible, ERA’s Alex Vidal writes. Continue reading

Damian Eales on ‘imminent’ Realtor.com app for ChatGPT [EXCLUSIVE]

In Part 2 of an exclusive interview with Inman, Realtor.com CEO Damian Eales explains why his company has invested in becoming a news outlet and how a launch on AI is ‘imminent.’ Continue reading

Why commissions have risen since the 2024 NAR settlement

Many expected commissions to fall after the 2024 NAR commission settlement, but data shows that average rates have actually ticked up slightly. Why?⁣ Continue reading

What Zillow’s marketing genius can teach you about social media

On this episode, VP of Brand and Product Marketing at Zillow, Beverly W. Jackson, provides a tactical, step-by-step guide for developing a personal brand, including selecting the right gear and platforms and using storytelling and lived experience to a… Continue reading

Is the ‘proptech winter’ ending? This is what investors are watching

Some companies that were red-hot during the COVID housing market had to either pivot or die when rates rose and major funding rounds dried up. But green shoots may be emerging. Continue reading

NAR weighs in on Zillow’s new ChatGPT integration

Without specifically saying whether or not the integration violated any IDX license agreements with multiple listing services, NAR said that each individual MLS should assess its own agreement with Zillow to ensure compliance. Continue reading

How to help buyers prep their home financing homework: Step 3

In Part 3 of her eight-part series, Cassie Walker Johnson shares strategies to help your homebuyers prepare for mortgage pre-approval. Continue reading

Back to school, back to basics: An 8-step buyer plan for every agent

Windermere agent Cassie Walker Johnson launches an eight-step series that will streamline the way you work with hopeful homebuyers. Continue reading