10 spring real estate content ideas for instant engagement, lead gen

New Inman contributor and marketing strategist Alyssa Stalker offers great ideas for stepping up your spring content marketing and drawing in buyers and sellers. Continue reading

The AI shortcut: 9 ways ChatGPT can simplify your listing process

Real’s Drew Thompson offers tips that save you time and money when you put the power and potential of artificial intelligence to work for your listings. Continue reading

Seize the moment in a shifting market: Now streaming

Tune in to Inman Access to learn more about positioning yourself and your business for growth with the help of Ryan Serhant. Continue reading

Here’s how to find (and land) the big clients: Now streaming

Tune in to Inman Access to learn more about positioning yourself in your community and social network to bring in big business. Continue reading

Transitions, eliminated positions, acquisitions: Inman’s Top 5

Looking for a quick catch-up on the buzziest stories of the week? Here’s Inman Top 5, the most essential stories, according to Inman readers. Continue reading

Fathom Realty now offering agents 20% commission split option

Elevate program offers higher level of services, including “done-for-you marketing,” lead generation and transaction management, in exchange for what the company considers to be a low split. Continue reading

The 411 conversion model: A simple system to generate more referrals

Broker Nick Schlekeway offers a simple-to-implement strategy for capturing and converting leads while nurturing relationships. Continue reading

NAR’s Clear Cooperation Policy tweak: Inman’s Top 5

Looking for a quick catch-up on the buzziest stories of the week? Here’s Inman Top 5, the most essential stories, according to Inman readers. Continue reading

It’s easier than you think: 10 simple steps to turn 1 listing into 4

A real estate professional’s ability to turn one listing into multiple transactions is what helps good agents become great agents, Jimmy Burgess writes. Continue reading

25 unique ways to cut brokerage costs (without killing growth)

Every dollar you keep is a dollar you don’t have to chase in sales, Chris Pollinger writes. The best brokerages don’t just earn more — they keep more. Continue reading