Beyond pre-approval: How to bulletproof your buyer in a competitive market

Lending expert Sofia Nadjibi offers insight for creating stronger buyer offers and greater negotiating leverage. Continue reading

7 questions you MUST ask buyers before meeting in person

Qualify your buyer prospects up front with these proven questions to ensure you get your transaction to the closing table, Derek Carlson writes. Continue reading

No lead-gen unicorns: 3 real ways to get clients to the closing table

Stop chasing that next “magical” lead source, Josh Ries writes. Implement a lead-generation system that will sustain your business for the long haul. Continue reading

15% of homebuyers ‘ghosted’ homesellers in September

As Halloween draws near and our minds become preoccupied with witches, wraiths and suddenly seized souls, homesellers are focused on another horror: the growing number of homebuyers backing out of the market. Continue reading

How to help buyers prep their home financing homework: Step 3

In Part 3 of her eight-part series, Cassie Walker Johnson shares strategies to help your homebuyers prepare for mortgage pre-approval. Continue reading

How to have the commission conversation with buyers: Step 2

Take your next commission conversation from awkward to effortless with this step-by-step guide from Cassie Walker Johnson’s eight-step buyer plan. Continue reading

How to turn these 7 buyer objections into trust indicators

Instill confidence in your buyer clients when you come to them prepared to answer questions and offer reassurance, coach Darryl Davis writes. Continue reading

10 ways to set the stage for offers that win

Writing a winning offer isn’t rocket science, team leader Carl Medford writes, but it takes attention to detail, an understanding of best practices and a willingness to communicate. Continue reading

With agent as consultant, proptech can unlock more transactions

Leaders from Better, Point and EasyKnock said that consumers are becoming increasingly curious about alternative financing options — but they still need agents to help guide them. Continue reading

Americans know more about Kim Kardashian than homebuying

Nearly 90 percent of Americans know how many children Kim Kardashian has, but fewer than 33 percent know how to get pre-approved for a mortgage, according to a new survey from Zillow. Continue reading