Real estate marketing for 2025: Get ready to go all in

Bernice Ross talks with real estate marketing expert Tiffany McQuaid, who shares insights gleaned from her latest book to help operate from a place of authenticity and intention. Continue reading

10 ways to create marketing buzz for your real estate business

From direct mail to elevated service standards, these strategies from trainer Bernice Ross are guaranteed to get people talking about you for all the right reasons. Continue reading

Treat yourself to leads using these Halloween Instagram tricks

From hashtags to hauntingly good event marketing, trainer Bernice Ross shares ways to capture Halloween hijinks in your market and share them on Instagram to give your business a boost. Continue reading

Avoid these top 5 rookie mistakes in real estate marketing

From neglecting digital platforms to disregarding personal branding, Side’s Manny Solis writes, here are five critical rookie mistakes that often derail real estate marketing campaigns. Continue reading

The last dance? Possible TikTok ban has been signed into law

As the clock ticks down, TikTok faces a real threat of being banned in the U.S., with legislation already signed into law. Jessi Healey says this battle isn’t just about an app but about the larger implications of social media, censorship and how we en… Continue reading

More agents than ever earn business from networking and SOI

From cold calling and radio shows to painting classes, agent efforts to grow sphere of influence aren’t one-size-fits-all. Continue reading

Lone Wolf’s marketing center released, 1st ‘new gen’ product

In the first release of its “next generation” of real estate software, Lone Wolf Technologies unveiled this week a multi-tiered marketing center. Continue reading

Performance marketing for real estate: What you should know

It’s not just how your marketing looks, it’s how it performs. According to broker-owner Eric Bramlett, in performance marketing, results reign supreme. Continue reading

Performance marketing for real estate: What you should know

It’s not just how your marketing looks, it’s how it performs. According to broker-owner Eric Bramlett, in performance marketing, results reign supreme. Continue reading

Performance marketing for real estate: What you should know

It’s not just how your marketing looks, it’s how it performs. According to broker-owner Eric Bramlett, in performance marketing, results reign supreme. Continue reading