Tag Archives: TikTok

What Starbucks, TikTok and Taco Bell can teach us about marketing

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From Grammarly’s rebrand to TikTok’s red carpet and Starbucks’ merch meltdown, everyone’s fighting for attention. Tech keeps getting smarter and marketing flashier, but the real win still comes from intention. Continue reading →

The rise of AI fakes could erode trust in real estate marketing

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AI is changing how social media works and what we can trust. From fake engagement to TikTok’s political limbo and LinkedIn’s slowing growth, staying informed and adaptable is key to protecting your reach, reputation and relevance online. Continue reading →

How a new agent turned hateful social media comments into a growth opportunity

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Many people might shut down or lash out after receiving abusive comments on social media, but Ryan Noonan says he’s glad for the engagement and sees a way to grow from the experience. Continue reading →

How I script, edit and caption real estate videos FAST using AI

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Once you build structure into your process with the help of AI, you can focus on storytelling instead of logistics, Josh Ries writes. Continue reading →

‘Ralph Lauren Christmas’ is going viral. Here’s how real estate agents can nail it

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Ralph Lauren Christmas has taken over TikTok, with the brand’s former designers explaining how to recreate the magic of its retail decor. Here’s how real estate agents can use it in their next listing. Continue reading →

AI browser wars are here. How this new era will change real estate

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OpenAI’s new ChatGPT Atlas browser may have just redrawn the map of the internet. By building AI directly into the browsing experience, Atlas transforms search into conversation and automation — a move that challenges Google’s dominance and puts Micros… Continue reading →

The one tool this marketer would never give up (and why it matters)

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Agents might be tired of trends and algorithm shifts, but Instagram still sets the standard for connection, credibility and visibility. Alyssa Stalker explains why it remains the foundation of modern real estate marketing. Continue reading →

Are your social media views down? It might be a good thing

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Declining social media views aren’t necessarily a problem, Josh Ries writes. They’re a sign of algorithm evolution, which is a big win for real estate agents. Continue reading →