Tag Archives: trust

Momentum is no accident: Smart agents leverage these 2026 trends

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Choose a few core actions, implement them in your real estate business, and allow time for the compounding effect to take hold, Jimmy Burgess writes. Continue reading →

Why real estate marketing can’t afford distractions in 2026

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From tighter budgets to deeper AI integration, 2026 is shaping up to be a year of higher stakes for social and digital marketing. Marketing forecasts reveal where volatility is increasing, which trends still matter and why focus, trust and execution wi… Continue reading →

Choose a side! How selective outrage can increase your leads

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Whether we like it or not, people don’t just want a service anymore, Josh Ries writes. They want alignment. They want to know what you stand for and against. Continue reading →

Leadershift: How brokers and team leaders can prepare for 2026

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The market is poised for change. If you want to be part of what’s ahead, take a page from John Maxwell’s book “Leadershift.” Lori Muller shows you how. Continue reading →

‘Top of mind’ means nothing without value. 5 ways to do it right

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The old playbook of “just stay remembered” doesn’t work in the digital age. Clients are bombarded with information, and unless you provide consistent value, your presence fades into the noise. Continue reading →

ATTOM data tool sniffs out true ownership of properties in LLCs

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The “Transparent Owner” tool is becoming available as the Financial Crimes Enforcement Network, or FinCEN, prepares to crack down on money laundering in residential real estate. Continue reading →

Good manners, better business: Mastering hellos and goodbyes

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Bookending your conversations with polite greetings and salutations ensures that you’re communicating more effectively while building better relationships. Continue reading →

I lost a listing to AI. Here’s how I’m making sure it never happens again

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After a painful conversation with potential sellers, learn how broker Josh Ries renewed his commitment to personal communication. Continue reading →

CMAs fall flat — this Spotify-inspired lead gen idea wins listings

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Take a tip from the streaming platform’s Wrapped feature, Josh Ries writes, to show the value you’ve already provided throughout the year. Continue reading →

How real estate agents can prevent title issues from derailing a deal

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Luke Babich outlines ways to develop and maintain a strong title company relationship to prevent any snags in your next real estate transaction. Continue reading →