Realtor.com campaign makes pitch for buyer representation
The campaign will roll out across print and digital media and comes against the backdrop of commission disruption and intense competition among portals. Continue reading
The campaign will roll out across print and digital media and comes against the backdrop of commission disruption and intense competition among portals. Continue reading
One Connecticut homebuyer is preparing for marriage. Another in Virginia is healing from a divorce. Both tell Inman the struggle to find a home this spring is real — and the clock is ticking. Continue reading
Just in time for spring homebuying, portal powerhouse Zillow has released a new ad campaign aimed at celebrating the persistence of millennial and Gen-Z homebuyers amid market headwinds. The ad series, “Home Just Got Real,” includes two 30-second and o… Continue reading
Seasonal price growth is highest in San Jose as buyers compete for extremely limited inventory, according to an analysis by Zillow. Continue reading
First-time homebuyers made up half of all homebuyers in St. Louis in 2023, according to Zillow. That’s the highest share the city has seen since at least 2017. Continue reading
There are now 550 “million-dollar” cities in the U.S. compared to 491 last year. California is home to nearly half of them, according to a new Zillow analysis. Continue reading
While incentives are still an integral part of the new-home market, they’re falling out of popularity in the rental segment as demand — and competition — strengthens. The number of Zillow rental listings with concessions has struggled, going from 32.7 … Continue reading
Customers of real estate software company RESAAS can now opt in to having listings published as “coming soon” on industry-leading search portal Zillow. Continue reading
Despite the initial controversy, Homes.com isn’t letting up on its traffic war with Zillow, Realtor.com and Redfin. The CoStar-owned portal reported late last week that it reached 149 million unique visitors in February, which equals a mind-boggling 56… Continue reading
Zillow Chief Economist Skylar Olsen said these markets are ideal cities for real estate investors to purchase properties in the coming years. Continue reading