Author Archives: Darryl Davis

An open letter to NAR members: Be the change you’re looking for

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We are the National Association of Realtors, Darryl Davis writes, and if we want it to be better, stronger, and more trusted, then it starts with us. Continue reading →

An open letter to NAR members: Be the change you’re looking for

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We are the National Association of Realtors, Darryl Davis writes, and if we want it to be better, stronger, and more trusted, then it starts with us. Continue reading →

Afraid to call FSBOs? The truth about the Do-Not-Call list

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The Do-Not-Call list isn’t the barrier many agents assume. Coach Darryl Davis breaks down the law — and why avoiding these calls hurts both you and the seller. Continue reading →

Rethinking your CMA: What today’s market demands

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The pricing conversation isn’t about convincing sellers you’re right, coach Darryl Davis writes. It’s about coaching them to make the best decision with their own eyes. Continue reading →

Cutting through the rhetoric: What the economy really tells us about real estate in 2026

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Based on the data, real estate is not in a boom cycle, coach Darryl Davis writes. It’s not in a crash cycle. It’s in a recalibration cycle. Continue reading →

What high-performing real estate agents do differently from the rest

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Most agents use the same tools, chase the same clients and wonder why they plateau, coach Darryl Davis writes. Here’s what the top performers do differently. Continue reading →

Attention listing agents: ‘Buyer beware’ won’t prevent a lawsuit

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Unlike a car salesman or a furniture retailer, Darryl Davis writes, agents operate under a license issued by the state. That license comes with fiduciary duties. Continue reading →

NAR Code of Ethics Articles and SOPs new agents overlook most

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You passed the licensing exam. But the Code of Ethics that governs this profession doesn’t end with a test score — it’s where your career begins, coach Darryl Davis writes. Continue reading →

Supreme Court calls Trump tariffs unconstitutional. What now?

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The real estate industry has survived recessions, financial crises, pandemic shutdowns and rate spikes, Darryl Davis writes. A commitment to being genuinely useful to the people you serve, regardless of what the market is doing, is the reason. Continue reading →

What Guinness can teach you about building a brand that lasts

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In a market flooded with agents who cut corners to close faster, coach Darryl Davis writes, your commitment to doing things right is your greatest competitive advantage. Continue reading →