Tag Archives: ChatGPT

ChatGPT helps Florida seller skip agent, close in 5 days

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A Florida homeowner used ChatGPT to help sell his home without an agent, securing multiple offers and closing in under a week. Continue reading →

How this marketing strategist made herself more searchable

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Check out these no-nonsense tips from Christine George to help yourself and your real estate business stand out as the online landscape grows more crowded and complex. Continue reading →

AI, TikTok search and screen-free tech reveal a growing disconnect 

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From declining engagement to the rise of screen-free tech, new signals suggest a growing disconnect that marketers should pay attention to. Continue reading →

Better claims its new AI app can underwrite some mortgage loans in 47 seconds

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Better’s Tinman platform brings conversational AI to mortgage underwriting, aiming to make the process faster and more efficient. Continue reading →

Kamini Lane: Coldwell Banker and Compass don’t need to ‘kumbaya’

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In an overarching conversation with Inman, Lane discussed Coldwell Banker’s recent evolution, including its new integration under the Compass International Holdings umbrella, and thoughts on some of the biggest topics in the news today. Continue reading →

OpenAI backlash, McDonald’s memes and Ford’s F1 return show perception drives the conversation 

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From AI ethics debates to viral CEO moments, recent headlines reveal how quickly perception can shift online — and what real estate professionals can learn about trust, storytelling and platform risk. Continue reading →

Want exponential growth? Start with these 1%-a-day improvements

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Real growth doesn’t come from dramatic swings, Jimmy Burgess writes. It comes from small intentional actions that compound over time. Continue reading →

How to capture massive share in today’s tough real estate market

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Old school marketing strategy married to AI customization is the secret to success in today’s new and very competitive marketplace, Bernice Ross writes. Continue reading →

Can Zillow’s NotebookLM tool stand out amid AI saturation?

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Inman’s tech writer Nick Pipitone put Zillow’s new Google NotebookLM integration to the test to answer the questions “Who’s it for?” and “What does it mean for your business?” Continue reading →

7 AI tools that help agents do in hours what used to take days

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The real estate agents who are winning with technology right now are using it to remove friction and create efficiency, Jimmy Burgess writes. Continue reading →