Tag Archives: Columns

Forget everything you’ve heard about GPT-5. Here’s the truth

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Real’s Drew Thompson outlines the new features of ChatGPT’s latest update and casts the vision for how it fits into your content plan. Continue reading →

7 signs your business is thriving (even when the market isn’t)

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The market doesn’t determine the trajectory of your real estate business, Jimmy Burgess writes. Your systems, consistency and intentionality do. Continue reading →

History proves it: Low interest rates are not a cure-all for real estate ills

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There are no easy solutions to the sluggish real estate market, team leader Carl Medford writes, and he does not believe slashing interest rates will have the desired effect. Continue reading →

Steering suit, pig’s head, YouTube rules: Inman’s Top 5

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Looking for a quick catch-up on the buzziest stories of the week? Here’s Inman Top 5, the most essential stories, according to Inman readers. Continue reading →

7 end-of-summer marketing ideas to spark fall momentum

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The end of summer can be one of the best times to reignite your marketing and reconnect with your community. Coach Darryl Davis shows you how. Continue reading →

Ready to raise your price point? Here’s your luxury agent playbook

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Whether you’re just starting out in real estate or trying to grow your business in a new direction, broker Joseph Santini shares tips for breaking into the luxury niche. Continue reading →

Broker Spotlight: Bobby Murphy, The Agency Boston

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Find out how this managing partner and his team got their start and where they see their market moving next. Continue reading →

Teams Spotlight: The Lisa Cozzi Team, Century 21 AllPoints Realty

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With over 24 years of proven success, find out how Cozzi and her team adapt, strategize and execute, so clients win. Continue reading →

Team Huddle: How this team blends longevity and innovation

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Learn how Jennifer Mills Klatt’s Home Discovery Team stays focused and aligned with Melanie Klein’s overview of the team’s communication process. Continue reading →

How to turn these 7 buyer objections into trust indicators

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Instill confidence in your buyer clients when you come to them prepared to answer questions and offer reassurance, coach Darryl Davis writes. Continue reading →