Tag Archives: marketing

Supercharge your summer marketing: The Download

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After a topsy-turvy spring, some markets are seeing more inventory this summer. Here’s how to lead gen for buyers and listings to take advantage of the opportunity. Continue reading →

Why my new URL will end in .realtor or .realestate

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As Troy Palmquist refreshes his consumer-facing real estate brand online, he takes you along on the journey, including the nuts and bolts decisions related to content marketing. Continue reading →

Are you about to become a real estate dinosaur?

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Technology doesn’t take the place of relationship-building, Bernice Ross writes. The agent who masters both is ready to move forward with confidence in today’s market. Continue reading →

6 creative strategies to refresh your marketing now 

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Refreshing your marketing doesn’t require a total overhaul, Bernice Ross writes, only a few smart, creative shifts that will keep you top of mind with clients and prospects. Continue reading →

Your city just got ranked. Now put it to work for your business

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Buyers are paying attention to “best-of” rankings. Are you? Troy Palmquist teaches you to add this leverage to supercharge your real estate business. Continue reading →

The action-first formula fueling 1 team’s real estate surge

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Consistency and accountability lead to success, Jimmy Burgess writes. Find out how this step-by-step model can turbocharge your business. Continue reading →

Not just Meta: Don’t sleep on YouTube and LinkedIn

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From overlooked platforms like YouTube and LinkedIn to ongoing TikTok uncertainty, this week’s updates prove one thing: Agents who stay alert stay relevant. Learn what’s changing — and how to use it. Continue reading →

How industry infighting makes it harder for clients to achieve the American dream

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Battles among real estate heavyweights make the market less transparent and harder to navigate for the people we’re supposed to be helping, Troy Palmquist writes. Continue reading →

7 secrets that sell: Summer staging on a smart budget

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Luxury expert Chris Pollinger talks to the leadership team at LA’s Elite Home Staging about the features that get luxury homes sold in the summertime. Continue reading →

7 ways remote work has shaped homebuyer preferences

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When highlighting a home’s features, Luke Babich writes, don’t forget work-from-home preferences that make everyday more efficient and enjoyable for homeowners. Continue reading →