Want low-cost referrals? Copy this team’s VIP Club strategy

The No. 1 team in South Dakota cut its $30,000 billboard spend to a one-time outlay of $4,000 using this powerful and replicable system for creating lifetime loyalty. Amy Stockberger shares how it all works. Continue reading

Our top 10 most-read Back to Basics how-tos of 2025 (so far)

To arm you with all the tips and tricks your colleagues have already read, our editors rounded up the top how-tos of the year. Catch up, or get left behind. Continue reading

How to nail the price reduction conversation with homesellers

Coach Verl Workman outlines how to fix what real estate agents say when the home isn’t selling and what the homeowner hears when the agent speaks. Continue reading

Back to school, back to basics: An 8-step buyer plan for every agent

Windermere agent Cassie Walker Johnson launches an eight-step series that will streamline the way you work with hopeful homebuyers. Continue reading

4 key factors leading to increased real estate market anxiety

From climate change to economic uncertainty, Carl Medford writes, these are the factors causing real estate market anxiety for potential buyers and sellers. Continue reading

How this agent gets 98% of his business from referrals

Top producer Charlie Wills has systematized relationship building so successfully that almost all of his business is referrals. On this episode of Real Estate Insiders Unfiltered, he shares his playbook. Continue reading

Here’s how to pivot when viral content turns to crickets

Find out how this Austin, Texas, agent switched gears when his viral content was no longer delivering the results he and his team needed. Continue reading

6 low-cost listing strategies that actually work in today’s market

Jimmy Burgess and Listing Leads co-founder Jimmy Mackin provide budget-friendly strategies for generating listing leads now. Continue reading

Drunken gunman, new legal filing, Roseanne Barr: Inman’s Top 5

Looking for a quick catch-up on the buzziest stories of the week? Here’s Inman Top 5, the most essential stories, according to Inman readers. Continue reading

‘Is it cheaper to rent or buy today?’ How to answer that question

Find out how to help potential homebuyers navigate the market, Bernice Ross writes, while dispelling myths that might be keeping them from moving forward. Continue reading