Want AI to recommend you in online search? Do these 7 things

SEO isn’t dead, but generative engine optimization is changing the rules of engagement. Jimmy Burgess shares strategies to stand out online. Continue reading

The anti-lawsuit way of presenting your fee: Now Streaming

Real estate coach Darryl Davis helps agents understand how to negotiate and communicate their commission legally and transparently. Continue reading

Realtor.com’s FlyAround offers a bird’s-eye view of the market

FlyAround is an update to Realtor.com listings, in partnership with TopHap and Google Maps, that provides low-altitude satellite views. Continue reading

Your words are undermining your value. Here’s how to fix the problem

On this episode, former Realtor.com CEO and 50-year veteran Allan Dalton explains why words like “past client,” “listing agent” and “comps” are killing your value and offers smart replacements. Continue reading

215 agents, no recruiting: How Ryan O’Neill built RE/MAX’s No. 1 team in Minnesota

On this episode, The Minnesota Real Estate Team leader unpacks his human-first approach to scaling his team to 215 agents who did 1,600 sides and $621 million in 2024. Continue reading

5 types of social posts that are filling agents’ pipelines right now (with examples to copy)

Model your social media content marketing on these examples for real estate lead gen that’s useful, local and human, Jimmy Burgess writes. Continue reading

AI browser wars are here. How this new era will change real estate

OpenAI’s new ChatGPT Atlas browser may have just redrawn the map of the internet. By building AI directly into the browsing experience, Atlas transforms search into conversation and automation — a move that challenges Google’s dominance and puts Micros… Continue reading

Clearing skies: Real estate outlook and the road ahead

Learn where the market is headed next, and how it will impact you, from this all-star panel of real estate industry insiders. Continue reading

All signs point to ‘Goldilocks’ conditions for year-end home sales

In this exclusive series on Inman, Windermere’s Principal Economist Jeff Tucker looks at the “favorable” housing situation reflected in the latest jobs, housing and mortgage rate numbers. Continue reading

This CEO says private listings are real estate’s ‘nuclear holocaust’

HomeSmart founder and CEO Matt Widdows talks about the seismic shifts reshaping the industry — Compass-Anywhere, Zillow’s ChatGPT app, private listing networks, consolidation chaos, AI. Continue reading