Using AI doesn’t have to be difficult or expensive, America Foy writes. Here’s how to start using ChatGPT, Google Gemini or Claude to shave hours off of your marketing efforts today. Continue reading
Agents might be tired of trends and algorithm shifts, but Instagram still sets the standard for connection, credibility and visibility. Alyssa Stalker explains why it remains the foundation of modern real estate marketing. Continue reading
In a legal victory for Zillow, the Supreme Court declined to take up a REX lawsuit that centered on a former NAR rule. Continue reading
This week, Ryan Serhant and a lineup of content marketing stars teach you how to make the most of the power of social media to connect, educate and entertain your followers. Continue reading
On this episode of Real Estate Insiders Unfiltered, Paracle co-founders, Tony Hanson and Lucas Mudrey, reveal their brokerage’s core philosophy — based on the book “Rhinoceros Success” — which drives them to charge at every market challenge. Continue reading
With foreclosure activity ticking upward, agents can learn from seasoned REO pros to build new streams of income during an economic downturn, Annette DeCicco writes. Continue reading
Jimmy Burgess helps you avoid these real estate agent mistakes to survive the market and come out of it with more momentum, more listings and more confidence. Continue reading
For marketers and creators, the challenge ahead isn’t just keeping up with new tools; it’s learning how to build trust in a digital world where anything can be faked. Continue reading
The longer the government shutdown lasts, the more it impacts the real estate industry. Here are the latest updates on the cusp of the shutdown’s third week. Continue reading
Guy Gal and Inman CEO Emily Paquette discuss the broken brokerage model and what real estate agents need to meet the current moment. Continue reading