Rethinking your CMA: What today’s market demands

The pricing conversation isn’t about convincing sellers you’re right, coach Darryl Davis writes. It’s about coaching them to make the best decision with their own eyes. Continue reading

Gen Z is ready to buy: Boost your business by mastering co-buying

Zoomer co-buying is on the rise. Knowing what makes this generation tick and how to help them architect a deal will lead agents to a new stream of income in a stalled market, writes Annette DeCicco.  Continue reading

Listing leverage: How to win the game of securing sellers

Agents who wait for listings to fall in their lap are going to starve, Verl Workman writes. Agents who execute? They’ll own their markets. Continue reading

If price is king, why do we even market new listings?

If pricing is the engine for selling a listing, Josh Ries writes, marketing is the steering wheel. Together, they keep the deal moving forward. Continue reading

The anti-lawsuit way of presenting your fee: Now Streaming

Real estate coach Darryl Davis helps agents understand how to negotiate and communicate their commission legally and transparently. Continue reading

Navigating the fall 2025 housing market: A guide for real estate agents

The real estate market never stands still, and fall 2025 is no different. Here’s what you need to know to navigate it with confidence. Continue reading

5 copy-and-paste emails that will wake up your database (and fill your listing pipeline)

These five emails start the right conversations with the right people, Jimmy Burgess writes, and they are cued up and ready to go to work for you right now. Continue reading

The 4 types of listing appointments you must have: Now Streaming

Real estate coach Darryl Davis offers insights for crafting a compelling listing conversation with a variety of client types. Continue reading

How the ‘bro climate’ is failing new real estate agents and their clients

Real estate coach Birgit Biehl says new agents are facing a culture problem. The “bro climate” — a mix of outdated competitiveness, lack of mentorship and ego-driven leadership — pushes away clients and drives down professionalism. Continue reading

10 hot strategies to help sell your listings this fall

Trainer Bernice Ross shares 10 effective fall listing refresh strategies real estate agents can use to attract buyers, boost curb appeal and close more deals this season. Continue reading