“Nothing Compares to What’s Next,” developed with global experience design agency Huge, builds on the firm’s 2021 campaign, positioning clients for a hopeful new chapter in their lives working with a Sotheby’s agent. Continue reading
There are only a few generational technologies that come along with the potential to revolutionize the efficiencies in our businesses. ChatGPT is one of these. Continue reading
“SphereBuilder” is designed to help real estate professionals figure out if their social media marketing is effective. The first tool will roll out in Denver, Colorado, and Huntsville, Alabama, the company said. Continue reading
By avoiding common rookie mistakes, new real estate agents can set themselves up for success and establish a positive reputation in the industry. Continue reading
The company launched its Variance Reduction System this week, a provision in the settlement Meta worked out with the U.S. Department of Justice. Continue reading
From the ability to control their own income and flexibility of work hours to making a positive impact in the lives of others — there are many reasons why real estate professionals do what they do. Continue reading
Is it over for real estate agents to post their listings on Facebook? Here’s what’s going on and why Katie Lance says there’s no need to worry. Continue reading
Facebook parent company Meta announced on Dec. 29 that users will no longer be able to share listings on Facebook Marketplace with their business profile, a change that drew agent ire. Continue reading
Real estate platforms were a hot topic a few years ago, but for even some of the biggest companies, sprawling enterprise has been the quickest way to failure, Inman founder Brad Inman writes. Continue reading
Developing highly successful and engaged Facebook groups takes time, commitment and a value-added perspective. Stacey Soleil shares tips from the best-of-the-best groups and the real estate agents who run them. Continue reading