Tag Archives: Home Staging

Falling for 1st impressions: 9 ways to rake in curb appeal this fall

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First impressions make all the difference when it’s time to attract buyers. Darryl Davis shares strategies to make your listing pop this autumn. Continue reading →

Price cuts and concessions: Here’s how to prepare homeowners for the reality of selling a home today

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High interest rates, growing inventory and economic uncertainty have cooled the housing market, forcing sellers to make price cuts and concessions. Agents say realistic pricing, smart repairs and strong presentation are key to helping homeowners naviga… Continue reading →

Fall staging that sells: 7 luxury looks on a bargain budget

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Discover seven expert-approved fall staging tricks to make your listings feel high-end, without spending big, Chris Pollinger writes. Smart, moody and tailored for today’s buyers. Continue reading →

How boutique brokerages can outpace big-box brands with value-added systems and programs

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The most effective value-add programs go beyond marketing buzzwords, Rainy Hake Austin writes. They’re grounded in authentic service, tailored expertise and a clear understanding of what clients actually need. Continue reading →

Tech Review: Guest House shrinks time-to-market with listing prep

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Technology expert Craig C. Rowe reviews Guest House, a company that offers a fast, lightweight solution to the friction that happens after a listing agreement is signed. Continue reading →

‘Ralph Lauren Christmas’ is going viral. Here’s how real estate agents can nail it

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Ralph Lauren Christmas has taken over TikTok, with the brand’s former designers explaining how to recreate the magic of its retail decor. Here’s how real estate agents can use it in their next listing. Continue reading →

How agents can make the most of the Zillow-Matterport breakup

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Troy Palmquist looks at Matterport alternatives and reassures agents that the loss of the floorplan platform on Zillow doesn’t have to upend their marketing plan. Continue reading →

Lesson Learned: Real estate apprenticeship is the answer to new agent retention

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Find out more about broker-owner Courtney Poulos’ journey and what she thinks new agents need most from the industry. Continue reading →

Bring your own baby: How I turned an open house into a baby rave

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Agent and developer Claire O’Connor shares a strategy to help you lean into your listing’s character and design an open house that’s uniquely suited to the space and the needs of its potential buyer. Continue reading →

15 tips, tricks and tools to add to your DIY home staging kit

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A combination of upskilling and these 15 items and strategies helps ensure that your home staging gets your listings sold, Annette DeCicco writes. Continue reading →