Stop paying 35-40% to the portals for leads

Instead of throwing away money on paid leads month after month, author and trainer Bernice Ross teaches you how to generate both buyer and listing leads at little or no cost. Continue reading

10 ways to help real estate clients overcome commitment issues

Whether they’re not quite ready to put in an offer or they get a case of cold feet, dealing with commitment issues from clients can leave you feeling frustrated. Coach Darryl Davis offers mindset shifts and strategies to help nurture client relationships. Continue reading

Top producers benefit with new Adwerx Top Performer Package

Adwerx is a digital advertising solution for the real estate industry which recently released a program for top producers, according to a statement. Continue reading

How some commercial brokerages are beating the current market

Despite struggles in the commercial space dating from the beginning of COVID, some commercial brokerages have found a way to thrive, writes Atman Real Estate CEO Victoria Kennedy. Here’s what they’re doing. Continue reading

How do you use green screen on Instagram?

Every week Sue “Pinky” Benson answers your most pressing Instagram questions. This week, she’s helping you utilize green screen in Stories and Reels. Continue reading

3 free and easy marketing ideas that work in this market

When times get tough, turn to free grassroots marketing and relationship-building to help you weather the challenges, Chicago broker Julie Busby writes. Continue reading

How this digital marketing expert provides ‘aha moments’ for agents

As part of his Snapshot series, Brandon Doyle shares how this owner of Just Sell Homes helps clients translate their marketing message into meaningful connections. Continue reading

How to plant your geo-farm to harvest closed sales this fall

Know you need to create a farm, but not sure where to start? This step-by-step guide from Jimmy Burgess will help you choose your neighborhoods and market them effectively. Continue reading