Zillow adds 24 more brokerages to pre-market listings partnership

The new agreements bring the number of brokerages and franchisors who have partnered with Zillow on pre-marketed listings to 29. Continue reading

The ‘World Wide Web’ is bigger than one listing website

The real estate industry moved this past week, eXp Chief Brokerage Officer Holly Mabery writes. The MLS has a simple choice: lead, follow or be bypassed. Continue reading

Zillow called it the ‘open market,’ then buried consumers and MLSs

The tragedy isn’t that the MLS got disrupted, Amit Kulkarni writes. Disruption was inevitable given decades of inaction. The tragedy is what replaced it. Continue reading

Coming-soon listings just went mainstream: The Download

Last week, everyone in real estate was weighing in on coming-soon listings, Zillow Preview and shifting stances on pre-MLS visibility. Continue reading

Flexibility serves clients better than rigid, one-size-fits-all mandates: ARA co-founder

American Real Estate Association co-founder Jason Haber writes that the trade group articulated a vision for how listings should work, which is now becoming industry practice. Continue reading

Where brokerages stand on pre-MLS listings after a whirlwind week

Many real estate companies shifted their stances on pre-MLS listings this week. But each newly announced initiative is different. Continue reading

Industry leaders: Zillow Preview isn’t the answer — it’s acceleration

Zillow Preview is not a solution to the private listings problem, coach Darryl Davis writes. It is a more palatable on-ramp to the same destination. Continue reading

Compass, Rocket pledge to ‘defend’ agents from MLSs in open letter

Compass International Holdings, Rocket and Redfin issued an open letter to MLS leaders on Thursday, urging them to “honor seller choice.” Continue reading

Industry leaders weigh in on Zillow’s coming-soon push

Early reactions to the portal’s Zillow Preview program highlight the ongoing debate over pre-marketing, private networks and listing transparency. Continue reading

EXp announces pre-marketing syndication deal with 3 portals

The brokerage’s agents can send their coming-soon listings to portals Homes.com, Realtor.com and ComeHome.com. Continue reading