Experts agree a rosier market is coming in 2026. But specifics vary

More sales, stubborn rates, home price growth. Here’s where five major groups landed on the housing market in 2026. Continue reading

Here are the stories you may have missed that set the stage for 2026

Go past the mega-mergers and lawsuits, and dig deep into the stats and trends that will inform your real estate business in 2026. Continue reading

The priciest home sales of 2025 pushed the boundaries of luxury

Concentrated in Florida and California, the year’s biggest residential sales featured high-profile buyers eager to secure investments with ample square footage, pedigree and prime locations. Continue reading

How Google could become real estate’s next big gatekeeper

In this week’s Download: How will you shift your marketing if Google becomes the next dominant player in the online listings landscape? Continue reading

Don’t sleep on Google: 7 steps to get more 2026 recommendations

Google remains the place consumers verify credibility, research agents and confirm trust before making contact for the first time, Jimmy Burgess writes. Continue reading

No lead-gen unicorns: 3 real ways to get clients to the closing table

Stop chasing that next “magical” lead source, Josh Ries writes. Implement a lead-generation system that will sustain your business for the long haul. Continue reading

Analyst: Portals like Zillow face ‘long-term risk’ from Google real estate experiment

Google is displaying real estate listings as search results in some markets — prompting questions about IDX violations and analyst speculation about risks to the portals. Continue reading

From cable repo to nail tech to $50M producer in under 3 years

After several careers, Scott Poe has built a 50-agent brokerage, partnered with Zillow and Realtor.com, launched a mortgage company and architected a system designed to scale. Continue reading

Interactive: A reversal in this major region stalled the inventory rally

Real estate’s Great Rebalancing has entered a new chapter — one in which this summer’s biggest inventory engines have become a drag on active-listing growth in the fall. Continue reading