Offerpad bets on AI to deliver higher-quality seller leads

As brokerages fight over listings, Offerpad is quietly rebuilding its seller intake and routing system with new AI tools. Continue reading

The truth behind today’s real estate portal power plays

In this episode of Real Estate Insiders Unfiltered, Pierre Calzadilla, co-founder and CEO of Upfront, breaks down one of the biggest shifts happening in the industry right now. Continue reading

The real lesson from the Florida ChatGPT home sale story

The Florida AI home sale story is not proof that agents are obsolete, and it is not proof  that the MLS is no longer necessary, Dennis Norman writes. If anything, it shows the opposite. Continue reading

Inside Real Estate wants to fix the response lag killing deals

Inside Real Estate has unveiled Streams, a mobile AI app that surfaces high-intent leads and is meant to helped agents close deals faster. Continue reading

A step-by-step guide for using AI to master real estate marketing

Stop asking one tool to do everything, Marci James writes. Use a specialized AI stack to build authentic, high-converting content in half the time. Continue reading

Realtor.com meets ‘homebuyers wherever they are’ with ChatGPT integration

Realtor.com’s ChatGPT integration gives buyers affordability and neighborhood insights. However, they’ll need to go to Realtor.com to view listings. Continue reading

This startup wants to be the brain of every real estate office

BrokerBot is building a brokerage-wide AI assistant designed to automate transactions, coordinate workflows and reshape the role of real estate agents. Continue reading

‘AI cannot read the room’: Agents weigh in on the promise and limits of artificial intelligence

Inman talked to real estate pros from around the country to find out how they’re using AI and what limitations the technology faces. Continue reading

Here’s what can go wrong when using AI instead of an agent

AI is good at structured answers in predictable environments, but real estate is full of unpredictability, Tatiana Zagorovski writes. That’s where expertise lives. Continue reading

The truth about AI in real estate (according to agents)

Real estate agents share how they’re actually using AI, where it saves time and why it’s raising the bar rather than replacing them. Continue reading