40 game-changing ChatGPT prompts every agent should use

ChatGPT has opened a window of opportunity that typically only comes a few times during a career. Take advantage of this amazing tool and your business can’t help but grow. Continue reading

Want to become the best listing agent in your area? Practice

For Realtors who want to be the best at their craft, team leader Carl Medford writes, it means taking the required abilities, practicing more than their competition and then seeking out a coach to help fine-tune each area of practice until mastery is a… Continue reading

Morgan Carey on AI, lead gen and the future of digital real estate

From leveraging artificial intelligence to navigating the complexities of SEO and online marketing, real estate pros need to be at the top of their game. Continue reading

How many Instagram Stories should I do a day?

Instagram Stories operate differently than other features like Posts and Reels. Sue “Pinky” Benson helps you learn how to make them work for your real estate business. Continue reading

Maximize outreach and results: Circle prospecting strategies

Join Anthony Marguleas as he discusses the concept of circle prospecting and how it can revolutionize your lead generation and outreach strategies for boosted business. Continue reading

Lesson Learned: Get comfortable with silence

Central Florida agent Anne-Marie Wurzel brings her background in advertising and copywriting to bear on the practice of real estate, including marketing experience from more than 300 properties and management of her agency’s largest client, a national … Continue reading

Academia to proptech, PropPal offers promising AI applications

The multifaceted software, built by the Atlanta-based company REAI, is designed to automate for agents a range of tasks that can often occupy hours of a standard work week, the company said. Continue reading

Agents weigh in on the (ongoing) door-knocking debate

Amid rising gun violence, real estate agents are debating the continuation of door-knocking, a traditional practice. Opinions are split, as some advocate for caution, while others suggest it’s time to halt the practice due to safety concerns. Continue reading

7 educational posts that belong in your social media rotation

You need more than pretty pictures in your social media feed, luxury marketing expert Laura Stace writes. Make sure you are educating potential clients with your content as well. Continue reading

Happy Grasshopper eyes closing gift fix with Marigold & Grey deal

Happy Grasshopper, a content marketing solution, is adding gift-giving to its services thanks to a partnership with Maryland-based Marigold & Grey, a full-service artisan gifting company. Continue reading