Tag Archives: Columns

Here’s what your next listing appointment should look like

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If you normally get nervous during listing consultations, team leader Carl Medford offers reassurance that listening more than you speak can help you land the listing. Continue reading →

10 fresh ways to move new clients from hesitation to handshake

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Working with commitment-phobic clients can be a struggle, coach Darryl Davis writes, but with empathy and education, you can guide the most hesitant client toward a confident handshake. Continue reading →

Huddle Up: Building a real estate team with purpose

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Coach Melanie Klein profiles Michala Costello and the Curated Living Team to find out how they stay connected and consistent. Continue reading →

Summer prospecting playbook: 3 ways to build momentum while everyone else hits pause

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While colleagues are taking vacations, Amy Corr writes, you have the opportunity to lean in on lead generation and personal connections that pay dividends for years to come. Continue reading →

Warm lead? Here’s how to change up your listing consultation

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When someone already knows, likes and trusts you, your listing appointment is different from what you’d do with a cold lead. Carl Medford shares strategies for closing the deal. Continue reading →

Lesson Learned: Experience over time creates trust

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Strategic, experienced and caring, find out what Susan Katz has learned during her 30-plus years in the real estate business and how she puts it to work for her clients. Continue reading →

Why most real estate blogs fail (and how to drive traffic with yours)

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Marketing expert Jon Krabbe deconstructs the common mistakes you might be making and offers a smarter content plan for your blog. Continue reading →

10 signs you’re working across the table from an inexperienced agent

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We’ve all been new at some point in our real estate careers. Annette DeCicco shares ways to spot an inexperienced agent if you’re the more seasoned pro in a transaction, and mistakes to avoid if you’re a newbie. Continue reading →

‘International buyers aren’t pulling back’ amid global uncertainty

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Despite uncertainty, the belief in U.S. real estate hasn’t changed, luxury broker Peggy Olin writes. International clients still want to be here. Continue reading →

4 barriers to communication that cause your audience to tune out

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We’re all fighting to get our brand voices heard in today’s crowded marketplace, Kyle Basila writes. Here are the factors that could be impeding your communication. Continue reading →