Mortgage rates dipped. See how they’ve evolved over the years

Use our interactive tool to track mortgage rates, and share the latest data with your clients, colleagues and friends. Continue reading

Century 21 revisits ‘The Joy of Home’ in new marketing campaign

During its Las Vegas conference, Century 21 debuted “Color of Happiness,” a sequel to the franchisor’s hit 2024 commercial. Continue reading

Baby boomers dominate the market as first-time buyers hit record low

Baby boomers remained the dominant force in the housing market last year while first-time buyers fell to their smallest share on record, according to the National Association of Realtors’ 2026 Home Buyers and Sellers Generational Trends report. Continue reading

Who is buying houses right now, and how are they paying?

New numbers from the National Association of Realtors show changes in the share of first-time buyers, cash buyers and more. Continue reading

Why crypto-backed mortgages aren’t quite mainstream — yet

Crypto-backed mortgages are emerging as an alternative for Bitcoin-rich buyers, but regulation and underwriting rules still constrain growth. Continue reading

New pre-marketing platforms face trust issues, adoption hurdles: Intel

Many real estate agents tell Intel that newly announced partnerships to plug “coming soon” listings won’t change how they do business. Continue reading

Will global upheaval tank the spring market? The Download

Find out how the war in Iran, fuel shortages and other international uncertainty will affect the spring real estate market. Continue reading

What you don’t know about down payment programs could cost your clients $18,000

In this episode, Rob Chrane, CEO of Down Payment Resource, and Mosi Gatling, New American Funding, break down why buyers are missing an average of $18,000 and how agents are often the reason. Continue reading

March CPI jumps 0.9% as gas prices surge on Iran conflict

The Consumer Price Index rose 0.9 percent in March, its largest monthly gain since June 2022, as a 21.2 percent surge in gasoline prices — the biggest single-month increase in the index’s history — accounted for nearly three-quarters of the monthly inc… Continue reading