The urgency trap: Are you training clients to ignore your boundaries?

How can you make yourself available while still setting boundaries with clients that are healthy? Josh Ries offers tips to implement now. Continue reading

‘Selling the OC’ drops today. Get to know the agents

We asked The Oppenheim Group’s Orange County agents to share three things most people don’t know about them. Here are the Netflix stars’ fun facts, along with personal pictures. Continue reading

7 last-minute Halloween marketing tricks (and treats) for agents

Every holiday is an opportunity to remind people that you’re not just a salesperson, Darryl Davis writes. You’re a neighbor and, possibly, the hero they need now. Continue reading

Get social media advice from the best in the business: The Download

This week, Ryan Serhant and a lineup of content marketing stars teach you how to make the most of the power of social media to connect, educate and entertain your followers. Continue reading

Here’s what top agents do in the 1st 60 minutes of their day

The first hour can set the tone for how an agent leads, serves and wins, Kevelyn Guzman writes, especially in markets that feel uncertain or unpredictable. Continue reading

3 keys to creating a 5-star client experience in a challenging market

The leader of a top-producing RE/MAX team shares his strategies for earning rave reviews. Continue reading

As buyers gain leverage, sellers need smarter counteroffers

Now that buyers have leverage, Troy Palmquist writes, counteroffers matter more. Here’s how to protect seller value and keep deals alive. Continue reading

How to write a real estate case study that wins clients

Want to brag on your business and the service you provide? There’s no more convincing format than a case study based on a previous transaction. Continue reading

How to solve listing problems (without jumping to a price drop)

The next time a listing lingers, resist the urge to slash the price, coach Darryl Davis writes. Become a real estate detective to figure out what’s really going on. Continue reading

Keller Williams exec shares how to win trust with clients — and Google

Ahead of Mega Agent Camp, Keller Williams Head of Industry and Learning Jason Abrams talks artificial intelligence, social media and the continuing importance of fostering in-person connections. Continue reading