Tech expert Craig Rowe reviews Klipster. “The mobile application helps real estate agents create and share listing and social marketing content on its own consumer-facing network,” he writes. Continue reading
As you seek to put together a lead-generation strategy, Josh Ries provides a starting point to help you determine who you’re talking to. Continue reading
From tighter budgets to deeper AI integration, 2026 is shaping up to be a year of higher stakes for social and digital marketing. Marketing forecasts reveal where volatility is increasing, which trends still matter and why focus, trust and execution wi… Continue reading
If your resolution for 2026 includes a video marketing strategy, these real-life examples from Jimmy Burgess will provide inspiration for implementation. Continue reading
To help make sure that you start 2026 on the right foot, Dani Vanderboegh, who runs the contributor program at Inman, has pulled together 26 how-tos worth reading again. Continue reading
2025 nearly broke the industry. Contributor Rachael Hite has 26 recommendations to clear your slate and repair what’s broken. (Some agents will absolutely hate No. 15.) Continue reading
Looking back at 2025, these are the how-tos that shaped the year. Revisit the strategies that worked — and make sure you’re not playing catch-up in the new year. Continue reading
In 2025, audiences stopped rewarding noise. From Google search behavior to Wrapped-style recaps, and backlash against rage bait and slop, the signals were clear: Attention had to be earned. Here’s what that shift means for real estate agents heading in… Continue reading
Find out how this 30-year real estate veteran leverages her extensive experience and curiosity to stay focused on the future and to constantly redefine what it means to be an industry expert. Continue reading
Real estate marketing isn’t just tactical, marketing expert Cara Tachibana writes. Learn how a strategic brand approach drives growth and agent adoption as she walks through her brokerage’s marketing makeover. Continue reading