Tag Archives: marketing

Oh, what a feeling: 4 experts share how to create a brand that lasts

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At Inman Connect Las Vegas, branding experts Kevin Knight, Sydney Miller, Griff O’Brien and Elias Astuto said a strong set of values, authenticity and substance are key to creating an unforgettable brand. Continue reading →

7 musts for buyer presentations ahead of the commission deadline

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Marketing expert Marci James shares strategies designed to help you showcase your value, negotiate commissions with confidence and build a thriving buyer’s agent business in 2024. Continue reading →

Big brand marketing platform SOCi is the latest to join MoxiCloud

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Real estate software company MoxiWorks has been building its 150-plus member MoxiCloud network for years to help users solve challenges its products may not address. The latest to be selected is SOCi, a powerful online marketing solution. Continue reading →

Demystifying KPIs and essential marketing metrics

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Embracing data-driven strategies is no longer optional — it’s essential, new Inman contributor Tara Meier writes. Make it your mission to understand how these insights can guide your decisions and ongoing processes. Continue reading →

3 must-have skills for building rapport with real estate clients

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By building rapport, The Agency’s John Antretter writes, agents can not only secure immediate business but also build a network of loyal clients who will return and refer others for years to come. Continue reading →

20 phone etiquette rules every real estate agent should follow

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Christy Murdock shares essential phone etiquette tips to enhance client relationships and close more deals. Learn the do’s and don’ts, preparation strategies and follow-up techniques in her comprehensive guide. Continue reading →

Tech enables instant mortgage payments with a debit card

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Payment processing technology developed by REPAY is now available to loan servicers through ICE Mortgage Technology’s Servicing Digital solution, a customer engagement and retention tool. Continue reading →

FCC ready to crack down on AI-generated robocalls

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The FCC announced on Tuesday a plan to help consumers identify and block AI-generated robocalls. The plan, if passed, could impact a key part of real estate agents’ lead generation methods. Continue reading →

Tyler Mount on agent authenticity, poker and the best steak in Vegas

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The three-time Tony Award winner will appear at Inman Connect Las Vegas later this month to share his expertise on branding, marketing and developing the confidence in life to be yourself. Continue reading →