Tag Archives: Real Estate Agent

How to cultivate your team with purpose to build a brand that lasts

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If you’re ready to grow beyond the solo-agent model, team leader Rebecca Francis offers advice and some red-flag warnings. Continue reading →

Mortgage firm Lower debuts ‘limited-access’ referral program

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Lower has officially launched Movoto Advantage, a program that connects vetted agents with buyers and sellers. The firm had a limited rollout in fall 2025. Continue reading →

Why HouseWhisper is my favorite tool in real estate right now

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“It feels like having a reliable assistant who keeps the business moving, my clients cared for, and my energy focused on people and growth,” Martha Melendez writes. Continue reading →

Here’s what can go wrong when using AI instead of an agent

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AI is good at structured answers in predictable environments, but real estate is full of unpredictability, Tatiana Zagorovski writes. That’s where expertise lives. Continue reading →

How customer experience breaks down in the smallest moments

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Earn real trust and create a legacy by ensuring your clients feel like they’re in good hands from their first conversation with you, Christine Carlo George writes. Continue reading →

That guy who sold his house with ChatGPT should be a warning sign for real estate agents

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Proactive brokers will train their agents on how to demonstrate why they’re still needed in an increasingly AI-driven world, Derek Carlson writes. Continue reading →

The ‘secret profit’ trap agents don’t realize they’re walking into

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“Secret profit” can show up in everyday transactions. Summer Goralik and Troy Palmquist share how to disclose properly and avoid unforeseen consequences. Continue reading →

How this luxury agent closed her best year ever while grappling with a high-risk pregnancy

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Brown Harris Stevens agent Marina Bernshtein juggled medical tests three times per week while navigating high-stakes deals by using her work as an outlet for the stress in her personal life. Continue reading →

When does an agent’s job begin? A common myth — debunked

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In this episode of Real Estate Insiders Unfiltered, Sheila Reddy, Founder and CEO of Mosaik, breaks down one of the biggest misconceptions in real estate and why it’s holding both agents and clients back. Continue reading →