Tag Archives: brokerage

Your real estate clients aren’t hiring you to be yourself

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Authenticity opens the door. Broker-owner Deb Siefkin shares what actually carries the conversation when the decision gets difficult. Continue reading →

Does your brokerage’s AI match the hype? Take Intel’s April survey

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Each month, hundreds of real estate agents, brokers, executives and investors contribute to one of real estate’s most ambitious monthly efforts to document changes to the industry. Add your insights. Take the survey. Continue reading →

Rechat launches Service Network to fix brokerage referral gaps

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Rechat launches Service Network, a new tool to help brokerages standardize referrals and connect clients with lenders, title and insurance providers. Continue reading →

What it means to lead when global becomes personal

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CEO Dezireh Eyn shares how professional and personal life shifts when global politics begin to take center stage. Continue reading →

How 2 top agents protect their clients from real estate fraud

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Real estate agents are facing a surge in fraud attempts. Here’s how scammers operate — and how agents are becoming the first line of defense. Continue reading →

Are you an information gatekeeper? AI just fired you

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In this episode of Real Estate Insiders Unfiltered, Jerimiah Taylor, CEO of BrokerBot, breaks down what AI actually means for real estate agents, why most people are thinking about it wrong, and what it is actually changing and what it isn’t. Continue reading →

Communication isn’t the product. It’s the evidence

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Buyers aren’t choosing based on how you communicate, broker-owner Deb Siefkin writes. They’re choosing based on what your communication reveals. Continue reading →

Brokerage storefronts become ad networks amid Smartify expansion

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Brokerage storefronts are evolving into revenue-generating media networks as Smartify expands partnerships. Continue reading →

Professor ‘proves’ pocket listings outperform the MLS? Not so fast

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You may have seen a study that purports to show a pricing premium for private listings, coach Darryl Davis. The truth is very different and far more complex. Continue reading →

How to tell when a platform shift is worth your attention — and when it’s just noise

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With new tools launching every week, here are five questions to help you figure out which are actually worth your time and your agents’ trust. Continue reading →