How to engage brokerage clients through SEO and content creation

Unique, engaging and highly specific content can make you a trusted resource for buyers and sellers locally and regionally, Chicago broker David Marden writes. Continue reading

Marketing listings through qualified buyer financing options

For real estate agents, highlighting diverse financing options is one of the easiest ways to attract more traffic to their listings. Clever’s Luke Babich shares a few programs and options to know about. Continue reading

5 real estate marketing campaigns that don’t cost a thing

Gaining traction in your market isn’t solely based on budget, The Agency’s Rainy Hake Austin writes. Prioritize creativity, authenticity, strategic thinking and these free marketing ideas. Continue reading

Avoid these top 5 rookie mistakes in real estate marketing

From neglecting digital platforms to disregarding personal branding, Side’s Manny Solis writes, here are five critical rookie mistakes that often derail real estate marketing campaigns. Continue reading

Your essential marketing toolkit for a post-NAR settlement landscape

Ready to transform the way you communicate your value to clients? Marketing expert Marci James helps you reshape the agent-client relationship by prioritizing clear communication and exceptional results. Continue reading

MoxiPresent is a flexible real estate storyteller: Tech Review

Proptech journalist Craig Rowe reviews MoxiPresent by MoxiWorks, a CMA builder and presentation marketing solution for the real estate industry. Continue reading

Constant Contact’s new AI release executes marketing campaigns

Email marketing company Constant Contact has rolled out Campaign Builder, an AI solution to automatically generate long-term marketing campaigns. Continue reading

How to create content that connects you to your community

Stop trying to generate leads, new Inman contributor Lauren Harris writes. Start creating a community with the power of content creation that speaks to the neighborhoods you serve. Continue reading

How to create content that connects you to your community

Stop trying to generate leads, new Inman contributor Lauren Harris writes. Start creating a community with the power of content creation that speaks to the neighborhoods you serve. Continue reading

Keeping it real: How to showcase your unique value on social media

Join Maris Messervey as she reveals expert strategies for showcasing authentic value and growing your business on social media. Continue reading