Start your next IG conversation to generate 10% more business

According to Instagram marketing expert Michelle Berman-Mikel, saying the right thing, then moving the conversation into the real world, can allow you to create a social media strategy that converts. Continue reading

8 video marketing strategies that grew my real estate team

According to team leader and new Inman contributor Sarah Bennett, video marketing provides tremendous return on investment when you follow these strategies. Continue reading

Sitzer litigation: What agents need to hear from you now

According to CEO Dan Stewart, the way you communicate with clients and agents right now will set you up for success as buyer commission litigation continues to unwind. Continue reading

What’s the difference between an Instagram Story and a Reel?

This week, Sue “Pinky” Benson explains the difference between Instagram’s Reels and Stories features. Hint: They’re nothing alike. Continue reading

7 phrases happy and successful agents say daily

Jimmy Burgess helps you tackle your stinkin’ thinkin’ and elevate your vibration with positive attitude techniques that can transform the way you do business. Continue reading

Perfectionism is stopping your social media success: Katie Lance

In her latest Inman Connect session, Get Social Smart Academy CEO Katie Lance explains the power of thoughtful planning, daily engagement and authenticity when creating a valuable social media strategy. Continue reading

Want a high-producing database? Look no further than Coca-Cola

How can you level up your marketing with high-value offerings? Here’s Keller Williams VP and bestselling author Jay Papasan’s list of value adds that your sphere won’t soon forget. Continue reading

Put these 5 AI tools to work for your content marketing in 2024

During a recent Inman Connect session, Phil Stringer highlighted some of the helpful AI tools agents can utilize for marketing and content creation. Continue reading

Reach out, take names: 13 tips for beefing up your client database

Whether you’re just getting started or have been at it for a while, writes Inman contributor Luke Babich, you already know that finding potential clients is critical. Here are 13 tips to build and nurture your client base. Continue reading

Jordan Cohen knows what to say and do to win the listing every time

If you want to join the ranks of the top listing agents in your market, trainer and author Bernice Ross says that Cohen’s proven strategies and tactics can help you become a top listing agent as well. Continue reading