“The Parisian Agency: Exclusive Properties” on Netflix shows the difference between surface-level architectural and market knowledge and expertise, Molly McKinley writes. Continue reading
Transform your storytelling and leverage content marketing to reveal your authentic professional journey and connect with clients, Jimmy Burgess writes. Continue reading
Darryl Davis explains what the settlement is, why it matters and what, if anything, it actually changes about how you do your job. Continue reading
While the industry debates exposure, writes contributor Deb Siefkin, the structure of the market and how buyers find homes is being rewritten. Continue reading
Your first meeting with a buyer is not a hurdle to get over, coach Darryl Davis writes. It is the foundation of everything that comes next. Continue reading
One of the first things new agents need to know is how to help a client step back and think clearly about their real estate goals and challenges, broker-owner Deb Siefkin writes. Continue reading
Help seller clients position their home where buyers see it as the best value among the properties currently on the market. Continue reading
Our job as professionals is to read between the lines and help our clients make better decisions than they’d make on their own, Greg Hague writes. Continue reading
Windermere’s Principal Economist Jeff Tucker looks at the factors that are impacting the economy at large and your local market. Continue reading
The next real estate cycle will favor operators who treat independence as a strategic asset instead of a personal identity. Continue reading